I got my puppy yesterday and this is, so far, the best thing I purchased. He wrestles with it and sleeps against it. He slept through the night which I totally did not expect. The toy is bigger than he is and that make the whole thing just that much cuter. I have a feeling I will be going through a lot of batteries but I think it's completely worth it.
The toy is soft and so far has taken the little guys teeth with no tearing. I'll update further if he manages to rip it open or anything
Update: No tearing and I did put in a hand warmer overnight to see how that worked. It made the toy warm enough to the touch to be comforting but not too hot. I'm not sure my puppy noticed or cared and I haven't done it since. He loves to wrestle with this and sleeps next to or on top of it whenever it's nap time.
Update May 2017 -- He loves this toy, he still sleeps with it every night. It hasn't had a heartbeat or the warmer in years but it is still his go to sleep toy. It goes with him to boarding and on every trip. He still has the original stuffy though it doesn't have ears or eyes anymore. I had to wash it once due to an explosion in the crate, with a lot of bleach, and it fared very well. He wasn't sure about it for a few days as it didn't smell right anymore, but he soon fell in love with it again. Im very impressed with the quality as this has lasted three plus years of pretty constant mauling.
Five Year Update: He still loves this toy. I keep considering getting a new one and swapping them out but it's held up surprisingly well.
Seven Year Update: My neighbors got a puppy and she just cried the whole first night in the crate. I got her one of these and the difference is amazing. She hears the heartbeat and goes directly into her crate!
I broke down and got my dog another one, even though this is a big pricey for the size of toy. He is in love. He has spent hours cuddling with this in the past two days. I put up a pic of the old one vs new one. I finally washed the old one and it's better, but he LOVES the new one. I was being sentimental as it was the toy I had with me when I picked him up from the breeder, but apparently he doesn't care. I will be getting more, possibly yearly, as he destroys them.
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This product has sustainability features recognized by trusted certifications.Made with materials from well-managed forests, recycled materials, and/or other controlled wood sources.As certified by
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The Forest Stewardship Council (FSC) supports responsible forestry, which is a vital solution to combat climate change. Choosing FSC-certified products – whether furniture, building materials, paper, rubber, or textiles – helps protect forests, wildlife, clean water and supports the Indigenous Peoples, forest workers and communities who depend on them. Choosing FSC-certified products can also help to mitigate climate change by supporting responsible management of the world’s forests. For a better future, choose FSC.Sustainability features
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STANDARD 100 by OEKO-TEX requires every component of a textiles product—including all thread, buttons, and trims—to be tested against a list of more than 1,000 harmful regulated and unregulated chemicals which may be harmful to human health. The assessment process is globally standardized, independently conducted, and updated at least once a year based on new scientific information or regulatory requirements. Certification focus: #ProductSafety and #ChemicalsUsed.Certification Number21.HCN.49384Sustainability features
This product has sustainability features recognized by trusted certifications.Made with materials from well-managed forests, recycled materials, and/or other controlled wood sources.As certified byThe Forest Stewardship Council
The Forest Stewardship Council (FSC) supports responsible forestry, which is a vital solution to combat climate change. Choosing FSC-certified products – whether furniture, building materials, paper, rubber, or textiles – helps protect forests, wildlife, clean water and supports the Indigenous Peoples, forest workers and communities who depend on them. Choosing FSC-certified products can also help to mitigate climate change by supporting responsible management of the world’s forests. For a better future, choose FSC.Sustainability features
This product has sustainability features recognized by trusted certifications.Contains at least 50% recycled material.As certified byGreenCircle Certified: Recycled Content
GreenCircle certifies claims that a product is made of pre- or post-consumer material when it is manufactured. GreenCircle verifies the sources of recycled materials and analyzes the recycled content used in the product to determine the percentage of pre-consumer or post-consumer content based on international standards and definitions for recycled content. A product must contain 50% recycled content to qualify for Climate Pledge Friendly. This does not include packaging.Sustainability features
This product has sustainability features recognized by trusted certifications.Made with chemicals safer for human health and the environment.As certified byOEKO-TEX STANDARD 100
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From the brand
Snuggle Puppy Dog Toys
Reducing stress and anxiety for over 1,000,000 pets
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We design our products to speak to your pet’s natural instincts in ways that alleviate anxiety, promote play and provide comfort and calm.
For over two decades our Snuggle Puppy dog toys have successfully reduced stress and anxiety for over 1,000,000 pets.
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Original Snuggle Puppy Toy
Since 1997 Snuggle Puppy has helped over 1,000,000 dogs by reducing barking, whining and anxiety.
-
Snuggle Puppy Starter Kits
Our new puppy essentials kit with the original snuggle puppy, teething toy, and blanket.
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Tender-Tuffs
Tough plush dog toys made with TearBlok technology to extend playtime
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Bounderz
Designed for durable, lasting interactive fun and engagement with an unpredictable bounce
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Snuggle Puppy Grooming Tools
High quality grooming tools featuring non-slip handles and stainless steel
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Snuggle Nuggets Treats
High Protein Freeze-Dried Dog Training Treats That Your Pup Will Love
Product Description
Snuggle Puppy Toys
New Puppy Essentials: Ease Loneliness & Separation Anxiety
The Snuggle Puppy recreates maternal intimacy with physical warmth and an advanced “Real-Feel” pulsing heartbeat with 2 modes (8-hour setting / 24-hour setting). Individual results may vary. For best results, please follow the instructions included on how to introduce Snuggle Puppy toys.
Meet The Original Snuggle Puppy: Your Dog's New Best Friend For Life
The Original Comforting Heartbeat Puppy Toys
Don't Be Fooled...
Over 1 million dogs cuddled and comforted by the Original Snuggle Puppy and counting! Give your pet a reliable product that is a tried-and-true puppy essential for over twenty years. Give your pet the best with the Original Snuggle Puppy.
Certified Safe Materials
Snuggle Puppy toys are made from materials certified safe for human use; machine washable and easy to clean with the heart removed. Certified by STU Testing Service in June 2022.
Real-Feel Pulsing Heartbeat Puppy for Dogs
Advanced "Real-Feel" dual mode pulsing mechanical heartbeat; our proprietary heart can be set to beat for 8 hours, or for 24-hour continuous use. With an easy access pouch to turn on/off heartbeat and insert a Snuggle Puppy heat pack inside of product (additional Snuggle Puppy heat packs available).
Calming Dog Plush
Anxiety Relief for Dogs
Snuggle Puppy Toys are designed to provide comfort and helps relieve anxiety in your four-legged friend. Whatever the case; whether in the playpen, crate training, a new transition, traveling, fireworks, or perhaps a thunderstorm, rest assured Snuggle Puppy is there to help.
All Natural, Without Medication or Restraint
Dogs and puppies are pack animals who are instinctively drawn to their mother and others in their pack. Our Snuggle Puppy toys recreate that intimacy with physical warmth and a "real-feel" pulsing heartbeat, providing an extra source of comfort for your pet.
Snuggle Puppy Product Comparison: New Puppy Essentials
 Original Snuggle Puppy |  Snuggle Puppy Plus |  Snuggle Puppy Kit |  Snuggle Puppy Junior |  Additional Heat Packs |  Replacement Heartbeat | |
|---|---|---|---|---|---|---|
|
Customer Reviews
|
64,024
|
271
|
4,428
|
3,355
|
2,488
|
584
|
|
Price
| $39.95 | $49.95 | $69.95 | $29.95 | $15.99 | — |
|
Heatpacks Included
| 1 | 3 | 3 | 0 | 6 | 0 |
|
New Motion Heartbeat
| ✘ | ✔ | ✘ | ✘ | ✔ | ✔ |
|
Original Heartbeat
| ✔ | ✘ | ✔ | ✔ | ✔ | ✔ |
|
Machine Washable
| ✔ | ✔ | ✔ | ✔ | ✔ | ✘ |
|
Durable
| ✔ | ✔ | ✔ | ✔ | ✔ | ✔ |
|
Batteries Included
| ✔ | ✔ | ✔ | ✔ | ✔ | ✔ |
|
Best for...
| For all size dogs | For all size dogs | For all size dogs | For tiny dogs and puppies | For all Snuggle Puppy toys | For all Snuggle Puppy toys |
Compare with similar items
This Item  Original Snuggle Puppy Heartbeat Stuffed Dog Toys. Dog Plush for Anxiety Relief, Calming Aid, and Puppy Toy for Behavioral Training | Recommendations  |  |  |  |  | |
| Price | $39.95 | $49.95 | $28.99 | $19.99 | -9% $31.99 Typical: $34.99 | $29.95 |
| Delivery | Get it as soon as Friday, Mar 21 | Get it as soon as Friday, Mar 21 | Get it as soon as Friday, Mar 21 | Get it as soon as Friday, Mar 21 | Get it as soon as Friday, Mar 21 | Get it as soon as Friday, Mar 21 |
| Customer Ratings | ||||||
| Sold By | SnugglePuppy | SnugglePuppy | Moropaky | WFF2021 | ZOLINA SHOP | SnugglePuppy |
| target species | Dog | Dog | Dog | Dog | Dog | Dog |
| material | Polyester | Polyester | Plush | Plush | Polyester | Polyester |
| style | Puppy | Bernese | Plush | Comforting | Sleeping Dog | — |
| pattern | Solid | Bernese | Animal | Animal,Dog | Solid | Dog |
Lifesaver!!!
This was purchased in the middle of the night when I was desperately thinking of ways to help my new puppy stay calm while in her cage at night. The Snuggle Puppy has allowed my puppy to sleep throughout the night and day while I’m at work. It has been a total 180 from how she was without it. She places her head right on top of the heart beat and falls right asleep! I think it has even helped my 9 year Pom stay calm during the day while I’m gone!! I’m thinking about buying him his own!I doubt it will hold up once my puppy gets adult teeth but her baby teeth haven’t damaged it at all even though she does gnaw on it occasionally. I’m hoping the Snuggle Puppy will help her learn to be calm in her cage so she won’t need it while she’s alone.
Top reviews from the United States
There was a problem filtering reviews. Please reload the page.
- Reviewed in the United States on April 13, 2014Color: GoldenSize: 1 Count (Pack of 1)Verified Purchase
I got my puppy yesterday and this is, so far, the best thing I purchased. He wrestles with it and sleeps against it. He slept through the night which I totally did not expect. The toy is bigger than he is and that make the whole thing just that much cuter. I have a feeling I will be going through a lot of batteries but I think it's completely worth it.
The toy is soft and so far has taken the little guys teeth with no tearing. I'll update further if he manages to rip it open or anything
Update: No tearing and I did put in a hand warmer overnight to see how that worked. It made the toy warm enough to the touch to be comforting but not too hot. I'm not sure my puppy noticed or cared and I haven't done it since. He loves to wrestle with this and sleeps next to or on top of it whenever it's nap time.
Update May 2017 -- He loves this toy, he still sleeps with it every night. It hasn't had a heartbeat or the warmer in years but it is still his go to sleep toy. It goes with him to boarding and on every trip. He still has the original stuffy though it doesn't have ears or eyes anymore. I had to wash it once due to an explosion in the crate, with a lot of bleach, and it fared very well. He wasn't sure about it for a few days as it didn't smell right anymore, but he soon fell in love with it again. Im very impressed with the quality as this has lasted three plus years of pretty constant mauling.
Five Year Update: He still loves this toy. I keep considering getting a new one and swapping them out but it's held up surprisingly well.
Seven Year Update: My neighbors got a puppy and she just cried the whole first night in the crate. I got her one of these and the difference is amazing. She hears the heartbeat and goes directly into her crate!
I broke down and got my dog another one, even though this is a big pricey for the size of toy. He is in love. He has spent hours cuddling with this in the past two days. I put up a pic of the old one vs new one. I finally washed the old one and it's better, but he LOVES the new one. I was being sentimental as it was the toy I had with me when I picked him up from the breeder, but apparently he doesn't care. I will be getting more, possibly yearly, as he destroys them.
Images in this review
- Reviewed in the United States on September 11, 2024Color: BiscuitSize: 1 Count (Pack of 1)Verified Purchase
This was originally a gift to my pup from a good friend when I picked up my pup (she was 4 months old.) The first stuffy was my pups favorite bedtime buddy to have in her crate. She always brought him out with her in the morning.
My pup loves the stuffy with the “heartbeat” for about 3-4 months and then she covered him with her crate mat. I took out the “heart” and she’s happily slept with her head resting on her buddy ever since. My pup has a double coat and is hot all the time so I never used the heating “pads”. I’m sure they are great too.
My little puposaurus Rex usually chews up and pulls all stuffing out of any and all toys but, this toy lasted 2 years! Was the bedtime buddy missing his ears and tail for at least a year? Yes, but still a great snuggle buddy for another year. Sadly, this year the snuggle buddy suffered an unrecoverable loss of stuffing and fuzziness. 😞
Luckily I was able to order another buddy and the bedtime snuggles continue! I wish there was an option to just get the stuffy (I still have the original heart and warmers, didn’t need more) but that’s just a nit pick. This is a great product.
The stuffing is the white fluffy kind, the pup is of solid construction and the “heartbeat” really does soothe puppies (I’ve used something similar with another pup - not as nice or fancy but, it works like a charm!) I recommend for new puppies spending nights alone without their siblings. All dogs that like to rest their heads on something soft when napping, and all puppies and dogs who are scared of loud noises.
I put the snuggle buddy up and away from pupasaurus when she’s awake and playing to avoid catastrophic stuffing incidents. This is not a chew toy at all but it has stood up to some aggressive love and snuggling. If your pup has shown some restraint towards “special” toys, this is perfect for your pup! Not so much for dogs determined to lay waste to everything in site. My pup falls somewhere between. I recommend this for pups!
Images in this review
- Reviewed in the United States on February 9, 2025Color: BiscuitSize: 1 Count (Pack of 1)Verified Purchase
- Reviewed in the United States on March 2, 2025Color: Brown and whiteSize: 1 Count (Pack of 1)Verified Purchase
- Reviewed in the United States on January 25, 2025Color: Brown and whiteSize: 1 Count (Pack of 1)Verified Purchase
Top reviews from other countries
- BelfalasReviewed in the United Kingdom on February 26, 2025
AMAZING!
Color: BiscuitSize: 1 Count (Pack of 1)Verified Purchase - Charlotte HardyReviewed in the Netherlands on January 20, 2024
My puppy loves it... for humping...
Color: GoldenSize: 1 Count (Pack of 1)Verified Purchase - Amber BritsReviewed in the Netherlands on August 12, 2023
Magic puppy!
Color: Brown and whiteSize: 1 Count (Pack of 1)Verified Purchase
My puppy has some separation anxiety, so I got the snuggle puppy to enlighten the feeling of not being alone. I was sceptic but it really darn works! She instantly played with it and got sleepy and rested against it. I already recommend it. Curious on how the night will go!Amber BritsMagic puppy!
Reviewed in the Netherlands on August 12, 2023
Images in this review
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desancgReviewed in Mexico on April 7, 2021
Funciona muy bien!
Color: BrownSize: 1 Count (Pack of 1)Verified Purchase
Cumple su propósito perfecto! Desde el primer día lo tiene. Jugaron con el peluche sus papás y hermanitas y en casa ya lo tiene para dormir. Aún después de 5 días duerme con el, lo olfatea y lame de vez en cuando. Lo recomiendo. No lloró en la noches. Adjunto foto de su primera siesta en casa el día que la trajimos la metió debajo del sofádesancgFunciona muy bien!
Reviewed in Mexico on April 7, 2021
Images in this review
- Pamela AcevesReviewed in Germany on June 13, 2023
The best friend of our dog
Color: BiscuitSize: 1 Count (Pack of 1)Verified Purchase
