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Milani Stay Put Matte 17HR Liquid Eyeliner - Black Matte (0.09 Fl. Oz.) Vegan, Cruelty-Free Liquid Eyeliner - Line & Define Eyes with High Pigment Shades for Long-Lasting Wear

4.4 4.4 out of 5 stars 5,036 ratings
Amazon's Choice highlights highly rated, well-priced products available to ship immediately.
Amazon's Choice in Eye Liners by Milani

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Available at a lower price from other sellers that may not offer free Prime shipping.
Black Matte

Purchase options and add-ons

Color Black Matte
Brand Milani
Item Form Liquid
Finish Type Matte
Special Feature Water Resistant

About this item

  • LIQUID EYELINER: Want your eyes to turn heads? Our smudge proof eyeliner is powerfully pigmented and matte to the max. This water resistant liquid eyeliner glides on luxuriously and dries quickly -- making captivating looks a cinch to create.
  • 17H WEAR EYELINER: Our matte liquid eyeliner puts in work: You can expect it to deliver full color for up to 17 hours. Thanks to its long-wearing and water-resistant formula, Stay Put won't budge or smudge, even with sweat or humidity. No need for a mirror check -- your liquid liner stays on point for a full day and beyond. Available in four versatile and statement-making shades.
  • CRUELTY-FREE BEAUTY: This makeup product – and every other Milani product – is never tested on animals. We don’t allow others to test on our behalf, either. Our products are 100% cruelty free. Nothing with fur, fin or feathers was hurt to make this beauty essential. This product is 100% vegan.
  • TIPS & TRICKS: Shake well. Starting at your eye's inner corner, trace your lash line with this smudge free liquid liner, sticking as close to your lashes as you can. Keep things thin and defined by drawing with the tip, or go bold by using the side of the liner tip. When it's time to come clean, remove product with an oil-based eye makeup remover.
  • WE ARE MILANI: Born in East LA, we've always been connected to the rich diversity of our neighborhood, because it’s a place that truly embodies the melting pot of Los Angeles. We're not inspired by couture and top models. Our passion is real people, living real lives. Beauty is for everyone. No matter who you are or where you come from, we're here to fuel your self-expression with makeup for every shade, attitude, and ethnicity. No judgment. No exceptions.

Additional Details

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$8.97 ($8.97/Count)
Get it as soon as Tuesday, Mar 26
In Stock
Sold by Milani Cosmetics and ships from Amazon Fulfillment.
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$10.90 ($27.95/Fl Oz)
Get it as soon as Tuesday, Mar 26
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From the brand


Product Description

A+ Banner
Generic Banner
Banner
Banner

Complete The Look

MIL Setting Spray 24Hr

Original Setting Spray

Tubing Mascara

Tubing Mascara

Eyeshadow Primer

Eyeshadow Primer

Fruit Fetish Lip Oil Cherry Lime

Fruit Fetish Lip Oils

gilded mini champagn problems

Gilded Mini Eyeshadow

Facelift

Facelift Collection

Luminoso Baked Blush

Baked Blush

Customer Reviews
4.4 out of 5 stars
44,804
4.1 out of 5 stars
4,956
4.3 out of 5 stars
8,418
4.5 out of 5 stars
407
4.4 out of 5 stars
527
5.0 out of 5 stars
1
4.5 out of 5 stars
37,577
Cruelty Free
Vegan
Available in Multiple Shades
For All Skin Types
Made In
USA USA USA USA USA USA Italy
Generic Banner

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Product Dimensions ‏ : ‎ 1.81 x 0.5 x 6.5 inches; 0.32 ounces
  • Item model number ‏ : ‎ MIL0070019
  • UPC ‏ : ‎ 717489770019
  • Manufacturer ‏ : ‎ Milani
  • ASIN ‏ : ‎ B01L30XNPO
  • Customer Reviews:
    4.4 4.4 out of 5 stars 5,036 ratings

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This Item
Milani Stay Put Matte 17HR Liquid Eyeliner - Black Matte (0.09 Fl. Oz.) Vegan, Cruelty-Free Liquid Eyeliner - Line & Define Eyes with High Pigment Shades for Long-Lasting Wear
Milani Stay Put Matte 17HR Liquid Eyeliner - Black Matte (0.09 Fl. Oz.) Vegan, Cruelty-Free Liquid Eyeliner - Line & Define Eyes with High Pigment Shades for Long-Lasting Wear
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Price$8.97-21% $7.33
List:$9.29
$7.99$10.97$12.99$9.89
Price Per Unit$8.97 / Count$10.97 / Count$12.99 / Count
Delivery
Get it as soon as Tuesday, Mar 26
Get it as soon as Tuesday, Mar 26
Get it as soon as Tuesday, Mar 26
Get it as soon as Tuesday, Mar 26
Get it as soon as Tuesday, Mar 26
Get it as soon as Tuesday, Mar 26
Customer Ratings
Easy to use
4.5
3.7
1.5
4.3
Longevity
3.9
3.4
3.8
3.5
Smudge-proof
3.7
3.2
3.6
3.9
Water resistance
3.6
3.1
3.7
3.9
Value for money
4.6
3.8
4.0
Sold By
Milani Cosmetics
Amazon.com
Boobeen
Milani Cosmetics
ColorkeyCosmetic
FKIITE
form
Liquid
Liquid
Cream
Liquid
Pencil
Pencil
water resistance
waterproof
waterproof
waterproof
waterproof
finish type
Matte
Matte
Matte
Natural
Matte
coverage
Full
Full
Light
Full
Light
Light
material feature
Cruelty Free, Vegan
Waterproof
Waterproof
Cruelty Free
Natural
Waterproof, Long Wearing, Non irritating, Quick Drying, Smudge Proof, Highly Pigmented
ingredients
Water (Aqua), Alcohol Denat., Styrene/ Acrylates/Ammonium Methacrylate Copolymer, Propanediol, Butylene Glycol, Sodium Polymethacrylate, Sorbitol, Silica, Polymethyl Methacrylate, C12-15 Alkyl Benzoate, Ethylhexylglycerin, Sodium Laureth-12 Sulfate, Xanthan Gum, Triethanolamine, Ammonium Hydroxide, Tocopherol, Phenoxyethanol. +/- May Contain: Ultramarines (CI 77007), Ferric Ammonium Ferrocyanide (CI 77510), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
Aqua ((Water) Eau), Sodium Lauroyl Sarcosinate, Acrylates/Octylacrylamide Copolymer, Glycerin, Aloe Barbadensis Extract, Tocopheryl Acetate, Cera Alba ((Beeswax), Cire D Abeille), Candelilla Cera ((Candelilla Euphorbia (Candelilla) Wax) Cire De Candelilla), Phenyl Dimethicone, Cera Carnauba ((Carnauba (Copernicia Cerifera) Wax) Cire De Carnauba), Ozokerite, Cetyl Alcohol, Hectorite, Cellulose, Xanthan Gum, Stearic Acid, Disodium EDTA, Phenoxyethanol, Methylparaben, Butylparaben, Ethylparaben, Isobutylparaben, Propylparaben, Iodopropynyl Butylcarbamate. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, 77492, 77499), Ultramarines (CI 77007), Ferric Ferrocyanide (CI 77510).
Water (Aqua/Eau), Acrylates Copolymer, Styrene/Acrylates Copolymer, Butylene Glycol, 1,2-Hexanediol, Pentylene Glycol, Phenoxyethanol, Sodium Hydroxide, Caprylyl Glycol, Ethylhexylglycerin, Sodium Dehydroacetate, Disodium EDTA, Black 2 (CI 77266) (Nano).

Important information

Ingredients

Water (Aqua), Alcohol Denat., Styrene/ Acrylates/Ammonium Methacrylate Copolymer, Propanediol, Butylene Glycol, Sodium Polymethacrylate, Sorbitol, Silica, Polymethyl Methacrylate, C12-15 Alkyl Benzoate, Ethylhexylglycerin, Sodium Laureth-12 Sulfate, Xanthan Gum, Triethanolamine, Ammonium Hydroxide, Tocopherol, Phenoxyethanol. +/- May Contain: Ultramarines (CI 77007), Ferric Ammonium Ferrocyanide (CI 77510), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).

Directions

Shake well. Starting at your eye's inner corner, trace your lash line with this smudge free liquid liner, sticking as close to your lashes as you can. Keep things thin and defined by drawing with the tip, or go bold by using the side of the liner tip. When it's time to come clean, remove product with an oil-based eye makeup remover.

Looking for specific info?

Customer reviews

4.4 out of 5 stars
4.4 out of 5
5,036 global ratings

Customers say

Customers like the quality and ease of use of the eyeliner. For example, they mention it's very pigmented and stays put all day. That said, some complain about the waterproofness. Opinions are mixed on performance, value, and smudge resistance.

AI-generated from the text of customer reviews

211 customers mention167 positive44 negative

Customers like the quality of the eyeliner. They say it stays put all day, holds up even when extremely active, and is very pigmented. Some customers also mention that the eye liner doesn't irritate their watery eyes. Overall, customers are satisfied with the quality and performance of the product.

"Love eyeliner. Matte and very pigmented . And doesn't irritate my eyes..." Read more

"...I cannot yet speak to the waterproof quality, but it stays put all day with zero smudging or flaking...." Read more

"The eyeliner formula is pretty good. It stays put, very black but yet is easy to wash off. The only thing I don’t like is the applicator...." Read more

"It’s so matte I love this it stays on all day and it does come off with makeup remover if you use water it will be stubborn but I just wish the..." Read more

75 customers mention58 positive17 negative

Customers find the brush style liner easy to apply. They say it goes on smoothly and stays on all day. Customers also say the brush is user friendly and makes it easy to draw wings. They also mention that the felt brush that comes with it is nice.

"...The pigment is very rich on the first swipe and it is very easy to apply..." Read more

"Goes on easy and most importantly stays on." Read more

"It looks great, stays all day on my eyelid, it’s easy to apply." Read more

"...Very awkward to use for drawing a cat eye or winged look." Read more

45 customers mention39 positive6 negative

Customers like the matte finish of the eyelid color. They say it's truly matte, goes on smooth, and stays on all day. Some say it has a decent matte stay-put eyeliner, but some prefer a real brush with liquid liners. Overall, most are satisfied with the product's matte feel and the dark, non-shiny color.

"Love eyeliner. Matte and very pigmented . And doesn't irritate my eyes..." Read more

"...got this one due to the good reviews, for the super black opaque and matte look that falls within my budget...." Read more

"It’s so matte I love this it stays on all day and it does come off with makeup remover if you use water it will be stubborn but I just wish the..." Read more

"great dark color, easy to apply, stays on a long time with a nice matte finish." Read more

39 customers mention39 positive0 negative

Customers are satisfied with the color of the eyelid color. They mention that it is a rich brown without being shiny, and it stays on a long time with a nice matte finish. Some appreciate the pigment as it is very rich on the first swipe. Overall, customers are happy with the product's color and find it to be dark enough to accentuate their eyeshape.

"...The pigment is very rich on the first swipe and it is very easy to apply..." Read more

"The eyeliner formula is pretty good. It stays put, very black but yet is easy to wash off. The only thing I don’t like is the applicator...." Read more

"...I got this one due to the good reviews, for the super black opaque and matte look that falls within my budget...." Read more

"Color is nice and dark, olive green. However, it rubs away easily. Not good for runny eyes like mine" Read more

67 customers mention39 positive28 negative

Customers are mixed about the smudge resistance of the eyelid color. Some mention that it stays put all day with zero smudging or flaking, while others say that it does smearing a bit sometimes.

"...to the waterproof quality, but it stays put all day with zero smudging or flaking...." Read more

"...It isn't waterproof and it smudges/wipes away if you physically wipe it with your finger (I don't really touch my face or eyes, so not an issue) but..." Read more

"A product that does what it says. It has good pigment, doesn't smudge, and doesn't make my eyelashes all crispy if I don't put my makeup on fast..." Read more

"...My eyes water a lot and it comes off at both the inner and outer corners so that sucks...." Read more

38 customers mention26 positive12 negative

Customers are mixed about the value of the eyelid color. Some mention it's decent for the price, cheap, and a great buy, while others say that it'll not stay long, is not the best for the cost, and has too little product.

"...The cost is much lower than similar product brands I’ve used. It’s so much easier to use, doesn’t smudge and it glides on beautifully and smoothly...." Read more

"...Great price and quality highly recommend best liquid eye liner !" Read more

"...Waste of money. Threw it in the trash." Read more

"...If you need a durable eyeliner get this one! Now! It's cheap and truly water proof!" Read more

31 customers mention20 positive11 negative

Customers are mixed about the performance of the eyelid color. Some mention that it works very well, is fine for a regular liquid eyeliner, and is long-lasting. However, others say that it didn't work for them, does nothing it says, and the applicator is a pointed sponge.

"I thought i’d be bigger but its really tiny, thats okay though. Works really well but if you put it on your eyelid wait for it to dry before..." Read more

"...The applicator could definitely be better...." Read more

"...THis one works pretty good though and stays on!" Read more

"I'm changing my review from 1⭐️ to 5⭐️ because it actually does work really well!..." Read more

62 customers mention13 positive49 negative

Customers are dissatisfied with the waterproofness of the eyelid color. They mention that it's not really waterproof or smudge-proof, and the application is too watery.

"...It isn't waterproof and it smudges/wipes away if you physically wipe it with your finger (I don't really touch my face or eyes, so not an issue) but..." Read more

"...is an absolute gorgeous eyeliner however, it is not a water resistant nor waterproof eyeliner so if you are looking for a beautiful, matte eyeliner,..." Read more

"Misleading description because it is NOT waterproof...." Read more

"The eye liner glides on easily and it's water proof. It lasts all day. Love it." Read more

Love this product, first liquid eyeliner in years
5 Stars
Love this product, first liquid eyeliner in years
I used to use liquid eyeliner forever ago, then changed my look for some time and switched to pen liquid eyeliners simply for the ease of use and the super occasional eyeliner ... fast forward to today, I've been wanting to go back to the cat eye look with sharper lines and edges as I got tired from crayons drying out, dull lines, not opaque enough, etc... boy did I forget the power of the liquid eyeliner and its general existence. I got this one due to the good reviews, for the super black opaque and matte look that falls within my budget. It isn't waterproof and it smudges/wipes away if you physically wipe it with your finger (I don't really touch my face or eyes, so not an issue) but it stays put all day until I take it off, so in reality it doesn't smudge on its own at all. Personally, I understand the need for waterproof makeup but I have sensitive skin and the products needed to remove such makeup are too harsh so I prefer stuff that I can take off easily with regular old water and some cleanser. Also because of sensitive skin, this product does sting a tiny bit when applied at first closer to the edge of my eye, but it's only for a few seconds and I don't seem to have adverse effects overall.I had to practice a few times and still don't get the lines quite perfectly but for the price and what I get, it's such a step up from the products I have been using so far.
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Top reviews from the United States

Reviewed in the United States on March 14, 2024
Color: Black MatteVerified Purchase
Reviewed in the United States on September 21, 2023
Color: Black Matte WaterproofVerified Purchase
4 people found this helpful
Report
Reviewed in the United States on February 28, 2024
Color: Black Matte WaterproofVerified Purchase
Reviewed in the United States on February 3, 2024
Color: Black Matte WaterproofVerified Purchase
Reviewed in the United States on November 11, 2022
Color: Black MatteVerified Purchase
Customer image
5.0 out of 5 stars Love this product, first liquid eyeliner in years
Reviewed in the United States on November 11, 2022
I used to use liquid eyeliner forever ago, then changed my look for some time and switched to pen liquid eyeliners simply for the ease of use and the super occasional eyeliner ... fast forward to today, I've been wanting to go back to the cat eye look with sharper lines and edges as I got tired from crayons drying out, dull lines, not opaque enough, etc... boy did I forget the power of the liquid eyeliner and its general existence. I got this one due to the good reviews, for the super black opaque and matte look that falls within my budget. It isn't waterproof and it smudges/wipes away if you physically wipe it with your finger (I don't really touch my face or eyes, so not an issue) but it stays put all day until I take it off, so in reality it doesn't smudge on its own at all. Personally, I understand the need for waterproof makeup but I have sensitive skin and the products needed to remove such makeup are too harsh so I prefer stuff that I can take off easily with regular old water and some cleanser. Also because of sensitive skin, this product does sting a tiny bit when applied at first closer to the edge of my eye, but it's only for a few seconds and I don't seem to have adverse effects overall.

I had to practice a few times and still don't get the lines quite perfectly but for the price and what I get, it's such a step up from the products I have been using so far.
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Customer image
Customer image
12 people found this helpful
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Reviewed in the United States on May 30, 2023
Color: Black Matte WaterproofVerified Purchase
3 people found this helpful
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Reviewed in the United States on February 15, 2024
Color: Black MatteVerified Purchase
One person found this helpful
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Reviewed in the United States on December 23, 2023
Color: Black Matte WaterproofVerified Purchase

Top reviews from other countries

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rose
5.0 out of 5 stars Bueno, pero despinta facil
Reviewed in Mexico on May 19, 2022
Color: Black Matte WaterproofVerified Purchase
One person found this helpful
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