Fire HD 8: 10-hour battery

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Hands-free with Alexa. Learn more

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Fire HD 10 Tablet with Alexa Hands-Free, 10.1" 1080p Full HD Display, 32 GB, Marine Blue (Previous Generation - 7th)

4.3 4.3 out of 5 stars 62,823 ratings

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32 GB
Marine Blue
With Special Offers
The ad-supported option (also known as Special Offers or Lockscreen Ads) displays sponsored screensavers on your device's lockscreen. Learn more
  • Brilliant 10.1" 1080p Full HD display (1920 x 1200), up to 1.8 GHZ quad-core processor, 2 GB RAM, and up to 10 hours of battery life.
  • Our largest display, now with over 2 million pixels, stereo speakers, Dolby Audio, and dual-band 802.11ac Wi-Fi—perfect for watching Full HD video, playing games, reading magazines, and streaming content seamlessly
  • Use Alexa hands-free mode to pause videos, play music, open apps, show sports scores, display the weather, and more—just ask
  • Call or message almost anyone hands-free, or make video calls to family and friends with a Fire tablet, Echo Spot, Echo Show, or the Alexa App. Instantly connect to enabled Echo devices.
  • 32 or 64 GB internal storage expandable by up to 256 GB (using the microSD slot). Watch downloaded videos anywhere with a Prime membership, Netflix plan, or Showtime subscription.
  • Enjoy millions of movies, TV shows, songs, Kindle eBooks, magazines, Android apps, and games—including Netflix, Facebook, HBO, Spotify, and more
  • Prime members get unlimited access to over a thousand books and magazines, millions of songs, and thousands of movies and TV episodes—at no additional cost
Alexa what's the weather

Alexa on Fire tablets

Alexa, the brain behind Echo, provides quick access to the information and entertainment you want, including video, music, games, audiobooks, and more. Ask Alexa questions, see your calendar, get news, show sports scores, and even control your smart home—just ask.

Now with hands-free mode

When connected to Wi-Fi, simply say the wake word, “Alexa.” Alexa will respond to you—even when the screen is asleep—and will show visual responses to certain questions. Click here for instructions on enabling hands-free mode.

Introducing Show Mode

Show Mode is designed to elevate a truly hands-free Alexa experience with a new home screen optimized for visibility across the room, and the Alexa calling and messaging experience. Just ask Alexa to show trending news, timers and alarms, camera feeds (with compatible cameras), weather, and more.

Everyday tasks made easier

Alexa on Fire tablets helps make every day easier. Just ask to set alarms and timers, check traffic, your calendar, to-do or shopping lists, and more. You can order millions of items with your voice, such as household and personal care products.

Be entertained

Whether you are playing and pausing your favorite movie, starting a playlist, or need a quick joke, you can ask Alexa and stream directly over Wi-Fi. Alexa also provides voice control for Amazon Video, Amazon Music, Pandora, iHeartRadio, TuneIn, and more.

Voice control your smart home

Alexa works with devices such as lights, switches, thermostats, security cameras, and more from SmartThings, Insteon, Nest, ecobee, Arlo, Ring, and Wink. Dim the lights from the couch to watch a movie or change the temperature on your thermostat while reading in your favorite chair—all without lifting a finger.

Calling and Messaging

Make hands-free voice calls to almost any local number, message your contacts, or video call friends and family who have a Fire tablet, Echo Spot, Echo Show, or have installed the iOS or Android Alexa App. You can also instantly connect with family and friends, by asking Alexa to drop in on enabled Echo devices, or Fire tablets, when the tablet is in Show Mode. For example, you can drop in to ask what time dinner will be ready, see the baby's nursery, or check in with a close relative. Learn more

Alexa play Catastrophe

Read

Choose from millions of Kindle eBook and magazine titles that you won't be able to find anywhere else. Over 1 million titles are priced at $2.99 or less. Or read as much as you want with a Kindle Unlimited subscription for just $9.99 a month. Connect with the largest online community of book lovers on Goodreads.

Read comfortably at night with Blue Shade, an exclusive Fire OS feature that automatically adjusts and optimizes the backlight for a more comfortable nighttime reading experience.

Try Prime free for a month

If you haven't tried Amazon Prime in the past, we'll give you a 30-day free trial. Experience what millions of members already enjoy—unlimited streaming of thousands of hit movies and TV episodes, ad-free access to over a million songs, reading a Kindle book a month for free, and Free Two-Day Shipping on millions of items. Learn more.

Unlimited reading on any device

Prime Reading gives you unlimited access to over a thousand books, current magazines, comics, Kindle Singles, and more. With any device – including your phone, tablet, or Kindle – you can read however you want, whenever you want.

Stream thousands of movies and TV episodes with Prime Video

With Amazon Prime, members enjoy unlimited streaming of thousands of movies and TV episodes at no additional cost, including award-winning Amazon Original series like Transparent and The Grand Tour, and top HBO shows like True Blood, Girls, and Curb Your Enthusiasm.

No Wi-Fi, no problem—Prime Video downloads

Exclusive to Prime members, download thousands of Prime Video movies and TV episodes. Watch downloaded videos anywhere—on a plane, on vacation, in the car, or wherever you don't have a wireless connection. Prime Video offers offline viewing at no additional cost.

Over 2 million songs free with Prime Music

Prime Music is a benefit of your Amazon Prime Membership, featuring a growing selection of over two million songs, always ad-free and on-demand. Unlock more music with Amazon Music Unlimited, just $7.99 per month for Prime members. Learn more about Unlimited.

Add HBO, SHOWTIME and more to Prime

With Prime Video Channels, Prime members can also subscribe to over 100 premium and specialty channels like HBO and SHOWTIME to add and stream—no cable or satellite subscription necessary. Prime members can subscribe to any or all of these channels with a free trial.

Looking for specific info?

Customer reviews

4.3 out of 5 stars
4.3 out of 5
62,823 global ratings

Customers say

Customers like the quality, ease of use, value, and size of the tablet. For example, they mention it's an exceptional piece of hardware, easy to use everything, and excellent value for money. They appreciate the vocabulary. Opinions are mixed on performance, battery life, and camera quality.

AI-generated from the text of customer reviews

6,965 customers mention6,521 positive444 negative

Customers are satisfied with the quality of the tablet. They mention that the Amazon UI for Android is exceptional, fantastic, and a great piece of hardware. They also appreciate the decent quality of screen and the impressive OS. Overall, customers say the tablet is worth buying and is a very good Amazon product.

"...But, they have more. They have the books on Audible and they are surprisingly good...." Read more

"...I just uninstalled it.All in all another very good Amazon product and excellent value for the money notwithstanding the less than..." Read more

"...He he. Everyone in my house laughed.The OS is awesome, another job well done by the Amazon team. They got it right again...." Read more

"...NOT heavily invested in non-Amazon cloud services and apps, it's good hardware at a great price, however the non-standard implementation of Android..." Read more

6,139 customers mention5,193 positive946 negative

Customers like the ease of use of the tablet. They mention that the mail client is basic, but intuitive and fast. They also say that the apps are easy to manage and read books are straight forward. They say the layout is intuitive and the tablet is a wonderful easy to use video streaming tablet. Customers also mention that apps come pre-loaded and you can easily set them up to hook into your existing apps.

"...10. Setup on both is simple though Amazon does spam you a bit with the setup on the 10" via a offer to subscribe to Prime...." Read more

"...the convenient "live" Mayday feature of the HDX, the lay-out is so intuitive that most of my questions were answered in the course of using..." Read more

"...It's fast, it's quick, easy to use. Loads of apps, and a nice chunck of memory...." Read more

"...weight to it, but it is not that noticeable and it is a pleasure to hold and read on, especially with the blue-shade filter option which alleviates..." Read more

6,120 customers mention5,372 positive748 negative

Customers like the value of the tablet. They say it is excellent value for the money, worth the money spent, and has the absolute best price to performance ratio. Customers also mention that the tablet is cheap and easy to use.

"...I thought the price was very reasonable.I’m a reader. So this is perfect. Not only do I get books but newspapers and magazines too!..." Read more

"...All in all another very good Amazon product and excellent value for the money notwithstanding the less than optimal audio without an audio booster..." Read more

"...The price is decent (I bought the version without "Special Offers") and it seems to be a fairly nice well-built tablet...." Read more

"...pretty much customize it to your liking that has a fast cpu and right price, a bang for your buck. This tablet is for you...." Read more

5,953 customers mention5,327 positive626 negative

Customers like the size of the tablet. They say it has a large screen that enables comfortable viewing. Some customers also mention that the tablet is small, lightweight, and very convenient. They also like the wide format screen, which is how movies are laid out.

"...The Fire HD 10’s screen is big enough so I can enjoy a show or movie without being distracted by how small the screen is...." Read more

"...GTA has better cameras, larger battery, better build quality, Wi-Fi direct, gps, etc -- pretty much better hardware except for screen, internal..." Read more

"...2. The 10" screen is bright and sharp, and big enough to easily read content like news apps and enjoy watching videos.3...." Read more

"...That's a personal preference thing, of course; but I think it has a good size, thickness, and heft...." Read more

3,556 customers mention3,486 positive70 negative

Customers are satisfied with the vocabulary of the tablet. They mention that the HD screen is crystal clear, has nice resolution, and is excellent. The resolution and sharpness are as accurate as the human eye can detect.

"...The HD screen is crystal clear and beautiful. I really love the color quality...." Read more

"...2. Display is excellent and better than the 8"3. Amazon cover for the 10" is liter than their cover for the 8"...." Read more

"...The screen is a standard 1080p display, which is part of my motivation for buying the 10" model as I wanted full HD and the smaller devices have sub-..." Read more

"...Resolution and sharpness are as accurate and clear as the human eye can, or might "wish" to, detect...." Read more

9,573 customers mention5,988 positive3,585 negative

Customers have mixed opinions about the performance of the tablet. Some mention that everything seems to run smoother and faster, and is responsive. They also say that it functions well, seems quite capable, and has good battery life. However, other customers say that the tablet doesn't always play nice, is very buggy, and doesn''t play well with apps. They say that if they forget to do so the tablet is essentially unusable.

"...I use it every day and it really does everything I need. It is sturdy and gorgeous. As a Prime member I have a lot of media choices...." Read more

"...non-standard implementation of Android (Fire OS) is very buggy and doesn't play well with apps, regardless of the app store they are installed from..." Read more

"...from Microsoft's OneDrive without downloading them and with no lag or buffering issues. I imagine it will be the same for the 10"..." Read more

"...Beyond that it functions well, seems quite capable, has good battery life, and the price is definitely right...." Read more

3,786 customers mention1,652 positive2,134 negative

Customers are mixed about the battery life of the tablet. Some mention that it held a charge quite nicely and did operate, while others say that it has horrible battery life.

"...The 10 hour tablet battery life is a bit low but I can stream while I charge so I just carry my speaker around and use my Paperwhite for reading...." Read more

"...Beyond that it functions well, seems quite capable, has good battery life, and the price is definitely right...." Read more

"...Its battery is not as good as I would have hoped and neither is the camera, but for those who like me thoroughly use their Amazon Prime membership,..." Read more

"...And once altered, the machine is remarkably stable until it receives the next order...." Read more

3,184 customers mention1,551 positive1,633 negative

Customers are mixed about the camera quality of the tablet. Some mention it has a better build quality, holds up real good, and is reliable. However, others say that the camera is mediocre and the tablet has poor quality control.

"...I use it every day and it really does everything I need. It is sturdy and gorgeous. As a Prime member I have a lot of media choices...." Read more

"...Amazon instead of Google, as well as the fact the camera is pretty much just enough for basic video calls or snapshots...." Read more

"...The Fire tablet, moreover, is far more durable than a Kindle Reader with e-ink processing, and should not require a cover for extra protection...." Read more

"...The camera is not the absolute greatest, but I do not plan on taking too many pictures or recording videos with it...." Read more

Echo Show Killer, all around great value tablet
5 Stars
Echo Show Killer, all around great value tablet
I’m​ ​really​ ​immersed​ ​into​ ​Amazon’s​ ​ecosystem.​ ​I​ ​have​ ​the​ ​original​ ​Echo in my living room,​ ​an​ ​Echo​ ​Spot ​in​ ​my bedroom,​ The 2nd gen Echo in my home gym, an​ ​Echo​ ​dot​ ​at​ ​work,​ ​an​ ​Echo​ ​show​ ​in​ ​the​ ​kitchen,​ ​the​ ​fire​ ​7​ ​tablet,​ ​fire​ ​stick,​ ​fire​ ​TV box,​ ​and​ ​now​ ​a​ ​Fire​ ​10​ ​HD​ ​with​ ​Alexa.​ ​I​ ​have​ ​Alexa​ ​controlling​ ​my​ ​fans,​ ​TVs,​ ​fire​ ​TV​ ​devices, thermostat,​ ​security​ ​cameras,​ ​lights,​ ​surround​ ​sound,​ ​and​ ​space​ ​heaters.I’ve​ ​been​ ​using​ ​Alexa ​for​ ​the​ ​last​ ​2​ ​years​ ​and​ ​the​ ​devices​ ​have​ ​become​ ​a​ ​routine​ ​part​ ​of​ ​my​ ​daily​ ​life.​ ​I​ ​preordered the​ ​Echo​ ​show​ ​(Alexa​ ​with​ ​a​ ​screen)​ ​and​ ​was​ ​very ​disappointed​ ​with​ ​my​ ​$230.00​ ​purchase.​ ​What I​ ​realized​ ​I​ ​really​ ​wanted​ ​was​ ​everything​ ​the​ ​Fire​ ​10​ ​HD​ ​with​ ​Alexa​ ​could​ ​do.​ ​It’s​ ​like​ ​amazon heard​ ​my​ ​grievances​ ​and​ ​within​ ​months​ ​developed​ ​the​ ​tablet ​I​ ​wanted.When​ ​I​ ​heard​ ​about​ ​the​ ​new​ ​Fire​ ​10​ ​HD​ ​I​ ​hesitated​ ​on​ ​pre​ ​ordering​ ​it​ ​after​ ​feeling​ ​burned​ ​by​ ​my Echo​ ​show​ ​experience.​ ​I​ ​decided​ ​to​ ​wait​ ​and​ ​see​ ​how​ ​the​ ​reviews​ ​turned​ ​out.​ ​Well​ ​today​ ​I received​ ​my​ ​Fire​ ​10​ ​HD​ ​tablet​ ​and​ ​after​ ​a​ ​few​ ​hours​ ​of​ ​experimenting​ ​with​ ​it​ ​I’ve​ ​come​ ​to​ ​the conclusion​ ​not​ ​only​ ​is​ ​the​ ​Fire​ ​10​ ​HD​ ​tablet​ ​a​ ​snappy well​ ​rounded​ ​tablet,​ ​it’s​ ​also​ ​everything​ ​I wish​ ​the​ ​Echo​ ​Show​ ​would​ ​have​ ​been.I​ ​currently​ ​own​ ​a​ ​ASUS​ ​Chromebook​ ​flip​ ​which​ ​is​ ​a​ ​mini​ ​laptop​ ​that​ ​can​ ​be​ ​converted​ ​into​ ​a tablet,​ ​a​ ​Fire​ ​7​ ​2017​ ​tablet,​ ​and​ ​an android 10" ASUS​ ​Memopad​ ​tablet.​ ​So​ ​the​ ​real​ ​question​ ​is​ ​how​ ​well​ ​does the​ ​Fire​ ​10​ ​perform​ ​compared​ ​to​ ​other​ ​tablets?​ ​My​ ​experience​ ​is​ ​it’s​ ​very​ ​responsive​ ​to​ ​touch,​ ​I think​ ​out​ ​of​ ​my​ ​4​ ​tablets​ ​it’s​ ​the​ ​most​ ​responsive.​ ​It​ ​also​ ​has​ ​the​ ​best​ ​looking​ ​display.​ ​The display​ ​also​ ​looks​ ​better​ ​than​ ​the​ ​Echo​ ​Show. Other than my Chromebook my Fire tablet has more expandable storage, however my Fire tablet beats out all my tablets including my Chromebook with internal storage space. As a side note the Echo Show has no internal storage everything is stored on the cloud. My Chromebook and Fire 10 HD tablet run neck and neck on battery life I can get at least 8 hours of use from both of these devices. My 10" ASUS Memopad about 4-5 hours, Fire 7 table about 6 hours, and it goes without saying the Echo Show is plugged in so there is no internal battery.My​ ​Fire​ ​10​ ​sounds​ ​significantly​ ​better​ ​than​ ​my​ ​Chromebook,​ ​it’s​ ​probably​ ​twice​ ​as​ ​loud​ ​as​ ​myFire​ ​7​ ​tablet, and on par with my ASUS tablet.​ ​The​ ​sound​ ​on​ ​my​ ​Echo​ ​Show​ ​is​ ​significantly​ ​better.​ ​Pages​ ​and​ ​content​ ​loaded without​ ​any​ ​stuttering.​ ​The​ ​memory​ ​never​ ​seemed​ ​taxed​ ​or​ ​overworked​ ​despite​ ​the​ ​fact​ ​I​ ​had multiple​ ​windows​ ​and​ ​apps​ ​running​ ​in​ ​the​ ​background​ ​while​ ​I​ ​was​ ​watching​ ​a​ ​​movie​ ​on​ ​Netflix.I​ ​really​ ​don’t​ ​understand​ ​the​ ​complaints​ ​about​ ​the​ ​sound​ ​or​ ​picture​ ​quality.​ ​I​ ​think​ ​that​ ​both​ ​are much​ ​better​ ​than​ ​I​ ​expected,​ ​and​ ​are​ ​strengths​ ​not​ ​weaknesses​ ​of​ ​the​ ​Fire​ ​10.​ ​There​ ​are complaints​ ​about​ ​not​ ​having​ ​access​ ​to​ ​Google​ ​Play​ ​store.​ ​It’s​ ​not​ ​rocket​ ​science​ ​do​ ​a​ ​google search​ ​how​ ​to​ ​install​ ​google​ ​play​ ​on​ ​the​ ​new​ ​Fire​ ​10.​ ​There​ ​are​ ​4​ ​links​ ​you​ ​click​ ​on​ ​that​ ​will​ ​take you​ ​straight​ ​to​ ​the​ ​4​ ​downloads​ ​you​ ​need​ ​to​ ​install​ ​straight​ ​from​ ​the​ ​tablet.​ ​Once​ ​you​ ​download them​ ​restart​ ​the​ ​tablet​ ​and​ ​that’s​ ​all​ ​there​ ​is​ ​to​ ​it.​ ​You​ ​now​ ​have​ ​complete​ ​access​ ​to​ ​google​ ​Play in​ ​under​ ​5​ ​minutes​ ​and​ ​all​ ​you​ ​had​ ​to​ ​do​ ​was​ ​4​ ​downloads. For those that complained about lack of HDMI output you can cast straight to fire sticks and boxes and even better control them with your voice. Using a HDMI cable seems like going back to the stone ages in comparison, but if it is a must you can buy a micro USB to HDMI converter pretty cheap on Amazon.I​ ​honestly​ ​can’t​ ​think​ ​of​ ​one​ ​thing​ ​I​ ​can​ ​complain​ ​about​ ​with​ ​this​ ​tablet.​ ​If​ ​you​ ​purchase​ ​it expecting​ ​it​ ​to​ ​wow​ ​you​ ​over​ ​a​ ​higher​ ​end​ ​Samsung​ ​or​ ​Ipad​ ​it’s​ ​not​ ​going​ ​to​ ​happen,​ ​but​ ​for $150.00​ ​you​ ​are​ ​purchasing​ ​this​ ​tablet​ ​at​ ​cost.​ ​Amazon​ ​isn’t​ ​trying​ ​to​ ​get​ ​rich​ ​off​ ​of​ ​the​ ​tablet,​ ​it’s all​ ​the​ ​other​ ​things​ ​you​ ​are going to​ ​buy​ ​from​ ​the​ ​tablet​ ​that​ ​is​ ​going​ ​to​ ​make​ ​them​ ​their​ ​money.​ ​It’s definitely​ ​the​ ​best​ ​$150.00​ ​I’ve​ ​ever​ ​spent.​ ​Android​ ​tablets​ ​usually​ ​start​ ​to​ ​get​ ​outdated​ ​within​ ​3-5 years.​ ​At​ ​the p​rice​ ​point​ ​of​ ​the​ ​Fire​ ​10​ ​you​ ​can​ ​buy​ ​a​ ​new​ ​one​ ​every​ ​2​ ​years​ ​and​ ​still​ ​pay​ ​less then​ ​trying​ ​to​ ​stay​ ​up​ ​to​ ​date​ ​with​ ​Android’s​ ​tech.Why should you consider buying the fire 10 HD over the Echo show? The tablet's screen is 10" vs the Shows 7". The tablet will show you everything the Echo Show can with the same exact artwork. You can't watch news clips from your daily briefing with the Fire 10 HD.The clips really don't show much footage and should not be a deal breaker. You can't use Amazon's video chat from the tablet. Chances are everyone you'd want to video chat with has Skype, Oovoo or other services the Show can't use. The Fire 10 is portable where as the Show has to be plugged in. The Show has an awkwardly positioned camera angle for video calls. The Show can't display as much content on it's screen. The Show has much richer audio and bass. However you can connect bluetooth speakers to the tablet and improve the audio. Both have the always listening capability with Alexa. Honestly unless you have to have Amazon's video chat all the advantages are with the Fire 10. As a side note you don't have to have an Echo Show to use Amazon's video chat. You can use it for free from your phone using the Alexa app. Let's face it you can pretty much do everything the Show is capable of doing with the tablet, plus you have all the features of a tablet, and it's portable! I personally feel the display on my fire 10 is much better than my Echo Show. All I ever use my show for is listening to music, news briefings, adding and removing items to my shopping list, maybe an occasional movie while cooking if there is any thing decent on Prime videos, and controlling my smart devices. The Fire 10 is perfectly capable of completing all of these tasks and more. Alexa on my Fire 10 works with all my home smart devices, and instantly carries over all of my existing Alexa settings. I can open apps by asking Alexa. Unlike my Echo Show I can watch Netflix, HULU, Youtube and other streaming services through my Fire 10.As a testimony to how much I love this tablet I bought 4 more for Christmas presents. I get the best of both worlds with all the benefits of Amazon's services, Alexa on my tablet and Google's Playstore. Having an Android tablet means missing out on how well Amazon integrates all of their services in to a tablet and no Alexa. If you found this review helpful please click on the this was helpful tab.
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Top reviews from the United States

Reviewed in the United States on March 23, 2018
Style: 64 GBColor: Marine BlueOffer Type: With Special OffersVerified Purchase
6 people found this helpful
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Reviewed in the United States on October 16, 2017
Style: 32 GBColor: BlackOffer Type: With Special OffersVerified Purchase
26 people found this helpful
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