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SAMSUNG 43-inch Class SERIF QLED - 4K UHD Quantum HDR 4X Smart TV with Alexa Built-in (QN43LS01TAFXZA)

4.4 4.4 out of 5 stars 154 ratings
Amazon's Choice highlights highly rated, well-priced products available to ship immediately.
Amazon's Choice in QLED TVs by Samsung

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About this item

  • THE SERIF DESIGN: This unique collaboration between Samsung and the award winning Paris-based design duo Ronan and Erwan Bouroullec blends design and technology into a simple, functional solution for connecting with what we enjoy most in life and with the people who matter.
  • 100% COLOR VOLUME WITH QUANTUM DOT: Quantum Dots produce over a billion shades of color that stay true to life, even in bright scenes
  • NFC ON TV: Experience the one-touch sound mirroring between your compatible Android mobile device and The Serif to listen to your favorite music.
  • THE SERIF AMBIENT MODE+: Elevates your space by turning a blank screen into décor, artwork, pictures or other visuals. Comes with the Bouroullec palette, available only on The Serif
  • QUANTUM PROCESSOR 4K: This powerful processor uses deep learning AI to transform everything you watch into stunning 4K.
  • ALEXA BUILT-IN: Voice control your TV and your day, hands-free. Just ask Alexa to change the channel, search for movies, play music, control smart home devices, get sports updates and more.
  • SMART TV WITH MULTIPLE VOICE ASSISTANTS: This TV comes with your favorite voice assistants built-in and ready to help. Choose from Bixby, Amazon Alexa or Google Assistant
See more product details
Ask to play music and games, check the weather, control your smart home, and more with this smart TV.
Alexa Built-in Learn more

Alexa Built-in

This smart TV has been certified by Amazon. Select Alexa Built-in smart TVs are Push-to-Talk and require pressing and holding the button on your remote to talk to Alexa, while other smart TVs have hands-free available with Alexa. Please see product details.

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$897.95
Get it Apr 4 - 8
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Important information

Visible screen diagonal

43" / 110 cm

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SAMSUNG 43-inch Class SERIF QLED - 4K UHD Quantum HDR 4X Smart TV with Alexa Built-in (QN43LS01TAFXZA)
SAMSUNG 43-inch Class SERIF QLED - 4K UHD Quantum HDR 4X Smart TV with Alexa Built-in (QN43LS01TAFXZA)
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Price-10% $897.95
List:$999.99
-5% $1,177.90
Typical:$1,237.95
$918.88$1,997.95-6% $1,599.99
Typical:$1,697.99
$977.95
Delivery
Get it Apr 4 - 8
Get it Apr 3 - 5
Get it as soon as Monday, Apr 1
Get it Apr 3 - 5
Get it as soon as Wednesday, Apr 3
Get it Apr 4 - 8
Customer Ratings
For gaming
5.0
3.8
3.8
4.0
3.8
3.8
Remote Control
4.8
4.2
4.2
4.3
4.2
4.2
Smart Features
4.6
4.3
4.3
3.9
4.3
4.3
Picture quality
4.5
4.4
4.4
4.5
4.4
4.4
Value for money
3.3
4.8
4.8
4.0
4.8
4.8
Sold By
Video & Audio Center - Same Day Shipping
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display type
QLED
QLED
QLED
QLED
QLED
display size
43 inches
75 inches
55 inches
75 inches
85 inches
65 inches
model year
2020
2021
2021
2021
2021
2021
resolution
4K
4K
4K
4K
4K
4K
operating system
Android
Tizen
Tizen
Tizen
Tizen
Tizen
hardware interface
hdmi
hdmi, usb, bluetooth, ethernet
hdmi, usb, bluetooth, ethernet
bluetooth, hdmi, usb
hdmi, usb, bluetooth, ethernet
hdmi, usb, bluetooth, ethernet

What's in the box

  • The Serif Standard Smart Remote
  • Samsung Smart Control
  • User Manual
  • E-Manual
  • Power Cable
  • Looking for specific info?

    Product information

    Technical Details

    Additional Information

    Warranty & Support

    Amazon.com Return Policy:Amazon.com Voluntary 30-Day Return Guarantee: You can return many items you have purchased within 30 days following delivery of the item to you. Our Voluntary 30-Day Return Guarantee does not affect your legal right of withdrawal in any way. You can find out more about the exceptions and conditions here.
    Product Warranty: For warranty information about this product, please click here

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    SAMSUNG 43-inch Class SERIF QLED - 4K UHD Quantum HDR 4X Smart TV with Alexa Built-in (QN43LS01TAFXZA)


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    Product Description

    It does not belong to the world of television, but it belongs to the world we live in. Blurring the line between design and tech nology, Samsung introduces The Serif. The Serif challenges the way we view technology and its interaction with the space around it. DISCLAIMERS: QLED televisions can produce 100% Color Volume in the DCI P3 color space, the format for most cinema screens and HDR movies for television. Background feature accuracy may vary based on TV location and is dependent on wall designs, patterns and/or colors. SmartThings app on a mobile device (Android, iOS) is required for some functionality. App features may be limited at launch; please continue to check for updates.


    From the manufacturer

    The Serif 4K Smart TV
    The Serif 4K Smart TV

    Unconditionally Beautiful

    Designed for every place, at every moment, from every angle.*

    *Actual product may differ from image shown.

    How to use NFC on TV

    Woman placing her Galaxy 10 on The Serif

    Step 1

    With the TV screen off, place your mobile device on top of The Serif.

    The Serif connecting to the Galaxy 10 via bluetooth

    Step 2

    Your mobile will connect to the TV via NFC.¹⁰

    The Serif playing music from the Galaxy 10

    Step 3

    Now you can stream music from your mobile on The Serif.

    Woman dancing with her dog to music being played by The Serif

    Step 4

    You can enjoy your content quickly with the fast connection.

    ¹QLED televisions can produce 100% Color Volume in the DCI-P3 color space, the format for most cinema screens and HDR movies for television. QLED have received verification from world-class testing and certification association, Verband Deutscher Elektrotechniker (VDE), for its ability to produce 100 percent color volume. Compatibility with all HDR content is not guaranteed. The range of HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.

    ²Background feature accuracy may vary based on TV location and is dependent on wall designs, patterns and/or colors. SmartThings app on a mobile device (Android, iOS) is required for some functionality. App features may be limited at launch; please continue to check for updates.

    ³Smart services and GUI (Graphic User Interface) may vary by model, region, language and mobile device. A Samsung Account is required to set up the TV. Actual user experience may vary. Some features and functions provided by connected devices may not be supported or limited to use. Turn-on TV feature support may vary by model.

    ⁴AirPlay 2 functionality is available on all 2020 and later Samsung smart TV. AirPlay 2 requires iOS 12.3 or later, or macOS 10.14.5 or later.

    ⁵Available technology, functions, GUI (Graphic User Interface) and features may vary by region, service provider, network environment, or product, and are subject to change without notice. Each device must be connected to Wi-Fi or other wireless network. Must download and install the SmartThings app. For interoperability through SmartThings, all the devices should be registered with a single Samsung Account.

    ⁶Actual user experience may vary. Compatible devices only

    ⁷Bixby voice command recognizes English (U.S.), Mandarin Chinese and Korean. Not all accents, dialects and expressions are recognized. The list of features that can be controlled by voice commands via Bixby will continue to expand. Mobile functionality compatible with Samsung Galaxy 8 series or higher with Bixby function. Samsung account log-in and data network (Wi-Fi or internet connection) required to fully operate Bixby features. Actual user experience may vary.

    ⁸Available technology, functions, GUI (Graphic User Interface) and smart features may vary by region, service provider, network environment, mobile devices or product, and are subject to change without notice. Actual user experience may vary.

    ⁹Available technology, functions, GUI (Graphic User Interface) and smart features may vary by region, service provider, network environment, mobile devices or product, and are subject to change without notice. Actual user experience may vary. The service may not yet be available at the time of purchase of this product. Plan to have the service available late 2020, in certain countries and languages.

    ¹⁰When using NFC on TV, Bluetooth on your mobile will automatically activate.

    Customer reviews

    4.4 out of 5 stars
    4.4 out of 5
    154 global ratings

    Customers say

    Customers like the appearance and ease of setup of the television. For example, they mention it has an amazing look, is interesting in design, and is a very nice piece of furniture. That said, they're happy with the picture quality, saying it has a perfectly acceptable picture quality. That being said, some complain about the cord damage. Opinions are mixed on quality.

    AI-generated from the text of customer reviews

    19 customers mention19 positive0 negative

    Customers are satisfied with the appearance of the television. For example, they mention it has an amazing look, is elegant, and interesting in design. Some say that it makes a statement in their space.

    "This TV has a very interesting design and could be a conversation piece...." Read more

    "...From ease of connecting media features, picture quality, esthetic of TV its self…the cloud white frame and art/easel presentation makes it look more..." Read more

    "...as the tv stands alone and looks really great. Unlike the "frame" tv, the art is included and free...." Read more

    "...most individuals think this TV has great features and has an amazing look to it. Unfortunately the downfall to this product are the legs...." Read more

    7 customers mention7 positive0 negative

    Customers find the setup of the television to be easy. They mention that the user interface is fairly straightforward, and the TV is easy to connect media features. Customers also mention that it's easy to just have internet service without cable and still watch lots of good TV channels.

    "...User interface is fairly straightforward, nothing spectacular but does the job.Overall, you should get this TV if you like the design...." Read more

    "Everything about this TV is outstanding! From ease of connecting media features, picture quality, esthetic of TV its self…the cloud white frame and..." Read more

    "...The samsung tv function is a bonus. Easy to just have internet service without cable and still watch lots of good tv channels..." Read more

    "...The picture is clear and crisp. Set up was extremely easy. Over 200 plus TV stations without using a streaming device... all free...." Read more

    4 customers mention4 positive0 negative

    Customers are satisfied with the picture quality of the television. They mention that it has an acceptable picture quality, and the dynamic picture mode is impressive. They also appreciate the ability to display custom images along with the preset backgrounds, helping it blend in.

    "...You can display custom images on there along with the preset backgrounds, helping it blend in with your decor...." Read more

    "...The “dynamic” picture mode is impressive…my only complaint is the “art” mode is more nature/photography scenes than classic “art” ( like the Frame),..." Read more

    "A beautiful addition to my living room. The picture is clear and crisp. Set up was extremely easy...." Read more

    "Good quality picture, good sound (Bette than the Sony we have in the other room), but best of all, it is a piece of furniture itself...." Read more

    4 customers mention4 positive0 negative

    Customers appreciate the value of the television. They say it's worth every penny and has a very good price.

    "...Over 200 plus TV stations without using a streaming device... all free. Plus, the remote uses solar power vs batteries (can also use USB to charge)...." Read more

    "Got a very good price..." Read more

    "Money well spent...." Read more

    "Worth every penny!..." Read more

    3 customers mention3 positive0 negative

    Customers find the mobility of the television to be great. They mention that it is easy to move around the room, has moving screen savers, and has fantastic motion smoothing.

    "...You can also have it show the weather and moving screen savers or play your music..." Read more

    "...light bleed in the lower left corner, but the TV boasts fantastic motion smoothing, and the built-in Steam Link app is a game-changer...." Read more

    "Very nice TV, easy to move around the room, which kids loved." Read more

    13 customers mention8 positive5 negative

    Customers are mixed about the quality of the television. Some mention that it's outstanding, very nice, and a quality tech-focused 4K television with unique style. However, others say that the Samsung system doesn't work quite well, they encountered sudden noises, and Hulu did not work at all.

    "Everything about this TV is outstanding!..." Read more

    "...The bad news: the tv itself is a complete and epic fail. As in, TOTALLY INOPERABLE AND USELESS. I’m glad it looks amazing when turned off...." Read more

    "...Easy to just have internet service without cable and still watch lots of good tv channels..." Read more

    "As probably most individuals think this TV has great features and has an amazing look to it. Unfortunately the downfall to this product are the legs...." Read more

    4 customers mention0 positive4 negative

    Customers are dissatisfied with the cord damage of the television. For example, they mention that it came with a crack in the base, and that it broke more seriously.

    "...No power cord damage, no lightning strikes or power surges, no blown fuses...." Read more

    "Just wanted to update my review — Initially, the TV had come damaged but the team was very quick to replace it and send a new one out!..." Read more

    "...But I like it so I can still bear with it. Till recently, my tv broke more seriously, I cannot play any videos on any app and it keeps giving out..." Read more

    "It came with a crack in the base." Read more

    Elegant an interesting in design with a perfectly acceptable picture quality
    5 Stars
    Elegant an interesting in design with a perfectly acceptable picture quality
    This TV has a very interesting design and could be a conversation piece. You can display custom images on there along with the preset backgrounds, helping it blend in with your decor.There is some vignetting, Which is very very subtle, however if you get really close the TV you might notice it – it does not bother me.User interface is fairly straightforward, nothing spectacular but does the job.Overall, you should get this TV if you like the design. However, if you’re a stickler for the best image quality, I would look for something different.Would I buy this again? – Absolutely
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    Top reviews from the United States

    Reviewed in the United States on June 14, 2022
    Customer image
    5.0 out of 5 stars Elegant an interesting in design with a perfectly acceptable picture quality
    Reviewed in the United States on June 14, 2022
    This TV has a very interesting design and could be a conversation piece. You can display custom images on there along with the preset backgrounds, helping it blend in with your decor.

    There is some vignetting, Which is very very subtle, however if you get really close the TV you might notice it – it does not bother me.

    User interface is fairly straightforward, nothing spectacular but does the job.

    Overall, you should get this TV if you like the design. However, if you’re a stickler for the best image quality, I would look for something different.

    Would I buy this again? – Absolutely
    Images in this review
    Customer image Customer image
    Customer imageCustomer image
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    Reviewed in the United States on July 2, 2022
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    Reviewed in the United States on December 4, 2020
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